• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
Log in

  • About
    • The GradFund Team
    • Success Stories
  • Advice
    • Blog
    • Planning When to Apply
    • Proposal Writing Advice
  • Fellowships and Grants
    • Search for Fellowships and Grants
    • SGS Managed Awards
    • SGS Competitive Awards
  • Resources
    • GradFund Self-Paced Guide to Grants and Fellowships
    • Research Development Support
    • Funding Directories
  • Questions
    • Frequently Asked Questions
    • Contact Us
  • Meet With Us

The Four “C”s of Grant Writing

Posted on May 2, 2016 by Ben Arenger

An effective grant application will be clear, concise, comprehensive, and compelling. These four “C”s may help you focus the drafting and revision process for any application.

Clear

Aim to describe your research project so that it is intelligible to an interdisciplinary review panel. Reviewers for award competitions often have to wade through hundreds of applications. With the limited time they have to review your proposal, you need to make sure they can quickly understand the goals and significance of your research. Replace jargon and technical terminology with layman’s terms where necessary. To write clearly, means to reduce jargon, but it also means to follow a logical form of organization and to proofread awkward sentences that impede a hurried reader’s understanding.

Concise

In your research proposal, aim to strike a good balance between providing necessary context and framing out your unique contribution. At times, there is a tendency to overload a proposal with unnecessary background information. This becomes especially problematic when this happens at the expense of clarifying the contribution of the project to the scholarly literature. Limit the background to the most necessary details a reader needs to orient him or herself and focus your proposal on the new knowledge your project will generate.

Comprehensive

To be comprehensive means to include all the key ingredients required to fulfill the guideline requirements. Make sure that you directly address the review criteria and any prompts the funder provides. Most reviewers will not be familiar with the nuances of your project, so you need to describe the methods you use to gather data and answer your research question in a comprehensive way.

Compelling

The first three “C”s are straightforward enough, but what does it mean to make an application compelling? We advise students to foreground the significance and timeliness of your project. What would we miss if you did not get to investigate the research question you propose and why is it important that this work be done now? As a writing exercise, step back from the draft of your application and try to answer these questions directly. See if there is a way to integrate your responses into your proposal.

***

The way you make your grant or fellowship application clear, concise, comprehensive, and compelling is unique to you and your research. That is why we offer individual appointments at GradFund. Our goal is to customize our feedback to the opportunities and challenges to the graduate scholars with whom we work.

Filed Under: Proposal Writing Advice Tagged With: communication skills, proposal writing, writing advice

Stay in Touch!

Our newsletter will keep you informed about new funding opportunities and upcoming deadlines, as well as information about GradFund services and other resources that will help you search for and apply to funding opportunities.

* indicates required





Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Search Awards

Make an Appointment →

Get personalized help finding funding and writing applications

Founded in 2000, GradFund’s mission is to assist Rutgers graduate students in securing merit-based research grants and fellowships to support their graduate study and research. Read about our history and approach to working with graduate students. Learn more →

Copyright © 2025 Rutgers, The State University of New Jersey, an equal opportunity, affirmative action institution. All rights reserved. Log in